The trouble with LinkedIn is that it’s an echo chamber of bullshit. Someone will come up with a buzzword or phrase, and then everyone will use it, irrespective of its actual meaning. I mean, is anyone actually “passionate about cross-platform synergy in the customer journey”?
The thing is, I quite like LinkedIn, but the manure is waist-deep. So, I wrote a mission statement of my own and posted it on there. Some of you may not like it, but here it is:
I’m not on LinkedIn to tell you transparently made-up “inspirational” stories about how I tipped a waitress $500 or gave a homeless person their car in order to encourage their development. Neither am I here to post inane “thought leadership” articles or drown you in a tsunami of meaningless buzzwords. I’m not here chasing jobs or trying to impress anyone. Rather, I’m guided by the following quote, which I want to share with you. It’s from Patti Smith, who says William Burroughs told her:
“Build a good name. Keep your name clean. Don’t make compromises, don’t worry about making a bunch of money or being successful — be concerned with doing good work and make the right choices and protect your work. And if you build a good name, eventually, that name will be its own currency.”
I’m here because I’m an author. I’m not making compromises or false claims. I’m not pretending to live up to any weird corporate ideal. With me, what you see is what you will get. I can’t pretend to be anyone else. But I hope I can share some encouragement and useful writing tips with you all, and be of help somehow. And maybe – just maybe – convince you to hire me for an interesting project some time, or at least pick up one of my books now and then.